2.
What I’m Offering – The product/service I am
offering to customers is a vegetarian/vegan fast food restaurant.
3.
Who I’m Offering it to – I want to create this
sort of fast food vegetarian/vegan restaurant for the vegans and vegetarians (
in Gainesville, for example) who don’t have time to meal prep all their food
and don’t want to have to shell out lots of money on eating out.
4.
Why do they care? – Customers will pay lots of
money for this sort of fast food restaurant because as the number of
plant-based eaters grows in society, the lack of easy places to grab food that doesn’t
ruin the wallet is becoming more and more of a problem.
5.
Core Competencies – For one, I am a plant-based
eater. So this problem applies to me as well, which means I have first-hand
knowledge of how this problem affects my customers. I also have very strong
people skills and customer service skills in general, so I am very good at
identifying an individual’s problem at its core and coming up with an efficient
solution that leaves them happy. This would work out very well in a restaurant
scenario.
I feel like all of the elements of
my business plan blend well together. I would say the only elements of my
business plan that wouldn’t fit as much with my business idea is me, really. My
skill set may not necessarily suit the goal, but I don’t think this is
extremely important, because all the other pieces fit really well.
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